Commercial Action Based on Information Management Ina Small IT Company

Autores/as

  • Lina Krafta Sphinx Brasil, Rio Grande do Sul
  • Henrique Freitas PPGA/EA/UFRGS

DOI:

https://doi.org/10.4301/s1807-17752008000300004

Resumen

Nesta pesquisa, são propostas definições de modelos de gestão da informação para orientar a estratégia de ação comercial de uma pequena empresa de TI. O foco em pequenas empresas se deve ao grande percentual de empresas deste porte no ramo de TI, e a conseqüente necessidade de compreender seu perfil e suas necessidades de gestão. Foi feita a proposição de um conjunto de novos modelos de gestão da informação, com interfaces de saída de dados e de consulta com base em filtros para auxílio no melhor uso das informações. Foi utilizado o método da pesquisa-ação, pois havia interesse em implementar na prática o conjunto de modelos propostos. Os usuários avaliaram o uso dos modelos como sendo algo que agrega valor e agilidade às tarefas, da empresa viram agregação nas atividades de tomada de decisão.

Biografía del autor/a

Lina Krafta, Sphinx Brasil, Rio Grande do Sul

Lina Krafta, Bacharel em Administração pela Universidade Federal do Rio Grande do Sul (2003) e Mestre em Administração pela Universidade Federal do Rio Grande do Sul Sphinx Brasil, Rio Grande do Sul, Brasil – Departamento Comercial, Rua Peru, 211 – Canoas/RS – Fone/Fax: 55 51 3477-3610 E-mail: lina@sphinxbrasil.com

Henrique Freitas, PPGA/EA/UFRGS

Henrique Freitas, Mestre em Administração pela UFRGS/PPGA (1987-1989), Mestre em Gestão pela Université Pierre Mendès France (UPMF)/Ecole Supérieure des Affaires (ESA) (1989-1990), Doutor em Gestão pela UPMF/ESA (1990-1993), pós-doutorado - University of Baltimore, MD, EUA (1997-1998), pós-doutorado - Université Pierre Mendes France (2003-2004), Professor Associado - PPGA/EA/UFRGS, Rio Grande do Sul, Brasil – GESID – Rua Washington Luiz, 855 – Fone/Fax: 55 51 3308-3482 E-mail: hf@ea.ufrgs.br

Descargas

Publicado

2009-03-26

Cómo citar

Krafta, L., & Freitas, H. (2009). Commercial Action Based on Information Management Ina Small IT Company. JISTEM Journal of Information Systems and Technology Management, 5(3), 483–504. https://doi.org/10.4301/s1807-17752008000300004

Número

Vol. 5 Núm. 3 (2008)

Sección

Articles

Licencia

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