Kelly Carvalho Vieira
https://orcid.org/0000-0001-7325-0615
Universidade Federal de Lavras
Brazil

Post-Doctorate student in Business at PPGA/UFLA
PhD in Business Administration: Marketing, Strategic Management, and Innovation in Department of Business Administration and Economy: Universidade Federal de Lavras
Social Communication: Integrated Management - PUC-Minas

Guilherme Alcântara Pinto
https://orcid.org/0000-0002-6544-6340
Universidade Federal de Lavras
Brazil

M.Sc. Student - Business Administration: Strategic Management, and Innovation in Department of Business Administration and Economy: Universidade Federal de Lavras
B. Industrial Engineering - IFMG Congonhas

Joel Yutaka Sugano
https://orcid.org/0000-0001-8207-6698
Universidade Federal de Lavras

Associate Professor at Universidade Federal de Lavras.
Post-Doctorate degree in Business from Wageningen University
PhD in Business - Osaka University