Maximiliano Gonetecki Oliveira
FAE Business School
Marketing Professor at FAE Business School
Ana Maria Machado Toaldo
Post Graduate Program of Business Administration Faculty of Applied Social Sciences Federal Federal University of Paraná, Curitiba, Paraná, Brazil
PHD in Business Administration by Federal University of Rio Grande do Sul
- Brazil. Professor in the Post Graduate Program of Business
Administration of Federal University of Paraná - Brazil.